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Mexico’s Newest Hotspot – The State of Yucatan

The unrivaled state of Yucatan dazzles visitors with a lofty collection of mind-blowing

Mayan ruins, crystal clear lapis lazuli waters in the Gulf of Mexico, and impressive colonial towns all rolled into one gorgeous landscape.


Under 200 miles from Cancun airport, the Yucatan state is a refreshing alternative to the mega-package-deal destination resort town and frenetic Tulum and Playa del Carmen.


Yucatan’s 200 miles of charming coastline, known as the Costa Esmerelda, Emerald Coast due to its jade-colored waters, flaunts quieter beaches. Puerto Progresso is the most developed beach in the state, the closest swimming area to Merida’s capital, and where cruise ships dock. Rent a palapa on the beach and watch windsurfers and kite-surfers romp the sea.


One can only stand spellbound encountering prominent treasure-trove of archaeological sites. Yucatan flaunts lofty Mayan temples and pyramids of Chichen Itza, Mayapan, and Uxmal, showcasing an advanced Mayan civilization first-hand leaves even the well-traveled awe-struck.


The Yucatan is one of the world’s most megadiverse chlorophyll green tropical forests. Eco-tourism abounds with plenty of biosphere reserves displaying underwater cenotes, sinkholes, and Mayan sacred places. Its blue waters surrounded by hanging vines make for unforgettable days of swimming and snorkeling. A flourishing bird watcher’s paradise uncovers hundreds of bird species.


Yucatan is rich in natural, cultural, and heritage attractions, with more than 3,000 impressive cenotes and 234 miles of beautiful white-sand beaches lapped by emerald and turquoise waters. Among its varied wildlife, the Celestun Biosphere is home to Mexico’s most exotic species of pink flamingos.


Visit local communities and experience everything from beekeeping to cooking classes, visit local markets and feast of Mayan cuisine, and visit Tekit, where you can witness the making of fashionable Mexican shirts known as guayaberas.


SEFOTUR also launched its newest campaign, “365 Flavors of Yucatan.” using the hashtag #Yucanisflavor, the prosperous state is known for its palate-pleasing gastronomy.


Yucatan – A State On The Rise

“Yucatan is a destination that is prepared to receive large groups, the traveler in search of adventure, romance or tranquility; Yucatan is a guarantee of good food and good travel,” mentioned Michelle Fridman, head of Sefotur. “Every day, we work to show Mexico and the world that Yucatan has it all, including security, an essential guarantee for those looking for a destination to visit,” she said.


A land of exquisite gastronomy, colonial cities, and magical towns.


The capital of Merida is the only city in Mexico named one of the “Top 10 Best Cities in the World” by Condé Nast Traveler in 2021 in the category of large cities.


In keeping with the state’s objective to develop tourism offerings throughout its borders and share the wealth of expanding tourism industry, Governor Mauricio Vila Dosal and Michelle Fridman, Minister of Tourism for the state of Yucatan, announced several initiatives that will continue to position the state as a key player not only in Mexico but on the international tourism destination scene.


The state’s Ministry of Tourism (SEFOTUR) has announced some of the newest additions to Yucatan’s tourism offerings, including the Sendero Jurassic, situated near Chicxulub, the impact crater of a massive asteroid that hit Earth with tremendous force 66 million years ago. The park features replicas of many of these now-extinct animals. The Yucatan has also expanded its share of the destination weddings market with its variety of indoor and outdoor venues and the start of legal same-sex marriages and has developed adrenaline-fueled, outdoors activity routes across its many regions. Another big project announced this month is the creation of La Plancha, a great park that will provide the capital city of Merida with a “green lung” and serve as a recreational and tourist space.


“Knowing that in Yucatan you travel safely and you feel safe while you do it is a guarantee of being able to enjoy each of the experiences the state has to offer. We have a 365-day campaign in Yucatan made up of various eco-tourism activities, archeology, relaxation, cenotes, ziplines, tours of the jungle, and visits to our privileged beaches, to mention a few, “Fridman pointed out. “This year, we have prepared a similar project focused on enjoying 365 Flavors of Yucatan; for us, it is a priority to position the entity by enhancing its great existing attractions, and one of them is gastronomy,” points out Fridman.


A Year-Round Destination

Following the successful completion of its “365 Days of Yucatan” campaign, the state of Yucatan has announced further work as part of its reactivation plan. The 365 Days of Yucatan effort took place in 2021 and 2022. During that time, 365 tourism products — many explicitly developed as part of the campaign — were promoted to local, national, and international visitors and helped return visitor numbers to pre-pandemic levels.


Cruise Frenzy

Yucatan has been proactively courting the cruise industry since its attendances at the 2018 iteration of the annual Florida and Caribbean Cruise Association (FCCA) Cruise Conference.


From January to April, 48 cruise ships arrived in Yucatan, transporting 142,228 passengers. More than 100 cruises will arrive at Progreso this year, including Royal Caribbean Cruise Lines’Enchantment of the Seas, which came on June 10 from Galveston, Texas, with 2,284 passengers and a crew of 861 people Carnival Ecstasy which called on the port on July 7 with 3,267 people on board.


Puerto Progreso

One area on the upswing is the Yucatan Riviera which has seen an increase in boutique hotels, Airbnb rentals, beach clubs, and event spaces. One of the most promoted projects is the expansion of the Puerto Progreso cruise port; cargo ships carrying up to 100,000 tons of freight and passenger ships with up to 8,000 passengers will be able to call at the port. There is also a letter of intent with Fincantieri, the world’s largest shipbuilding group, to build the largest shipyard in all of the Americas, utilizing an investment of more than $400 million.


Getting There

Merida, the capital of the Yucatan State, is connected to major airports in Mexico, including Mexico City, Guadalajara, Monterrey, Cancún, Tijuana, and Oaxaca. International routes have recovered part of pre-pandemic frequencies, including nonstop and direct flights, including Miami, Houston, Oakland, Dallas, Toronto, and Havana.


The latest flight bridging the Mayan world, Flores, Guatemala, operated by TAG Airlines, expands access across the Mayan World, and the reactivation of the flight from León Guanajuato to Mérida, flown by Volaris, connects two of the most historically rich states on Mexico’s map.



On Jun. 13, the U.S. State Department updated its travel advisory for Mexico, pointing out that there is no restriction on the state of Yucatan. “Exercise normal precautions,” the advisory reads. “There are no restrictions on travel for U.S. government employees in Yucatan state.”


It’s no wonder savvy American and Canadian ex-pats are relocating to Merida and its sun-drenched surroundings. There’s something for everyone and every style of travel in Yucatan.


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